Yerda Efe has over a decade of experience in digital marketing and business consulting, currently serving as the Head of Digital Marketing & Business Consulting at SEM since April 2015. Prior roles at SEM include Digital Marketing & Business Consulting Director, Digital Marketing Director, and Performance Marketing Team Leader. Yerda's expertise in executing comprehensive search marketing campaigns was further developed during tenure at iProspect, where responsibility included client presentations and campaign optimization from May 2012 to April 2015. As a co-founder of CepModam.com and a Performance Marketing Specialist at Dogan Online DOL, Yerda demonstrated strong skills in analyzing and optimizing online marketing initiatives. Earlier experience includes project analysis at Citibank N.A., managing user tests and customer service communication. Yerda Efe holds a degree from Marmara University, completed from 2003 to 2008, and attended Çanakkale Milli Piyango Anadolu Lisesi from 1998 to 2002.
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