Serena Brischetto has a diverse range of work experience in marketing, communications, event management, and public relations. Serena currently holds the position of Director, Marketing and Digital Engagement at SEMI, where they have been working since April 2022. Prior to this role, they served as Senior Manager, Marketing and Digital Engagement at the same company from September 2019 to April 2022. Before joining SEMI, Serena worked as the Europe Manager, Marketing, Communications and Media at SEMI from January 2017 to September 2019. Additionally, they have experience as a Coordinator for Programs and Events at SEMI from September 2016 to December 2016.
Prior to their time at SEMI, Serena worked as an Account Director for Event and PR Management at Media Consulta from July 2010 to June 2015. Serena also gained experience as an Assistant Global Brand Manager at Diageo from October 2009 to July 2010, where they were involved in marketing coordination and project management.
Earlier in their career, Serena worked as a Corporate Communication Officer at Danone Groupe from March 2009 to September 2009, focusing on internal communication, HR projects, and event management. Serena also served as a Managing Director Assistant at BC Forum Lugano from January 2009 to February 2009, working in public relations and event management.
Serena's work experience also includes a trainee position as a Human Resources/Internal Communication intern at Turbomach from February 2008 to December 2008, where they were responsible for internal communication, content generation, and design. Additionally, they worked as an Event Management Officer at Comunità Montana Valli del Luinese, where they organized the MIPAM Exhibition and managed telemarketing, sponsorship, and public relations.
Overall, Serena Brischetto has a strong background in marketing, communications, event management, and public relations across various industries, including technology, media, food and beverage, and public agencies.
Serena Brischetto (She/Her) has a diverse education history. Serena began their academic journey at Business High School from 1996 to 2001, where they earned a degree in Accountancy with a perfect score of 100/100.
Following this, from 2003 to 2006, Serena attended Università degli Studi dell'Insubria, where they obtained a Bachelor's Degree in Mass Media and Communication Science.
In 2007, Serena pursued further education at USI Università della Svizzera italiana, specializing in Economics and Communication. Serena completed their Master's degree in this field, concluding their studies in 2009.
During their educational journey, they also participated in an exchange program at the Central University of Finance and Economics in 2007-2008, although no specific degree was mentioned for this program.
Adding to their qualifications, Serena Brischetto obtained two additional certifications in 2022. Serena completed the "Diversity, Inclusion, and Belonging" certification from LinkedIn, as well as the "Leadership Foundations" certification, also obtained through LinkedIn.
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