Serena Guerra

Serena Guerra is a skilled Global Content Strategist and SEO Specialist at Sendcloud since May 2022, overseeing global SEO and content initiatives aimed at enhancing merchant engagement and education. Prior experience includes serving as Content Marketing Manager at AzzurroDigitale, where Serena developed content strategies that contributed to significant market growth and successful acquisition of AWMS. Additional roles at AzzurroDigitale involved leading marketing efforts, managing PR and lead generation strategies, and creating comprehensive content plans. Earlier in career, Serena managed social media strategies at Ey Studio and conducted a public space rebranding project for the Città Metropolitana di Milano. Educational credentials include a Master's degree in Digital Media from Università Cattolica del Sacro Cuore and a Bachelor's degree in Communication Science from Università degli Studi di Padova.