Angela Ricci

Chief Marketing Officer at Serenia Life Financial

Angela Ricci has a strong background in digital marketing and strategy. Angela is currently the Chief Marketing Officer at Serenia Life Financial. Prior to this role, they worked as the Head of Digital Marketing at HomeEquity Bank. Angela also served as the Vice President, Digital Marketing at Meridian Credit Union, where they led the creation and delivery of the go-to-market strategy for the launch of a new digital bank. Angela played a key role in transforming digital marketing at Meridian, attracting top talent and optimizing digital advertising and sales funnels. Before Meridian, Angela worked at Sun Life Financial as the Assistant Vice President, Digital Strategy and Delivery, where they led the delivery of digital leads and a complete redesign of the company's website. Angela also has extensive experience at CIBC, where they held various senior roles in digital and social media marketing, including Senior Director and Director positions. Angela has a proven track record of leveraging digital tactics and driving innovation in marketing strategies.

Angela Ricci completed their Honours B.A. in Psychology (Co-op) at the University of Waterloo from 1988 to 1994. Following that, they pursued a Master of Science degree in Ergonomics at UCL from 1995 to 1996.

Links

Previous companies

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Timeline

  • Chief Marketing Officer

    January, 2021 - present