Jiro Okochi is a seasoned executive with extensive experience in the financial technology sector. Currently serving as a Non-Executive Director at Serrala since March 2022, Jiro contributes to developing secure financial automation solutions. In addition, Jiro acts as a Strategic Advisor for Verifi Media, enhancing data management services in the music industry. Previously, Jiro held leadership roles as CEO at Alessa, focused on combating financial crime, and Tier1 CRM, which optimizes customer engagement. Jiro also served as CEO and Co-Founder of Reval, a pioneer in SaaS for treasury management, and held various positions in derivative sales at major financial institutions. Jiro's educational background includes a Bachelor of Science degree in Genetics from the University of California, Berkeley.