SERVE Hospitality Group was established in July of 2019 after a considerable investment in resources was made to foster regional expansion. We began operations in December 2015 and opened our first restaurant in June 2016. Now, we are one of the largest and highest performing Tropical Smoothie Café franchisees in the Midwest.

Our mission is to foster sustainable growth by investing in people and caring about our customers. At SERVE Hospitality Group, we value our team like family and want to create opportunities for them to grow with us. In order to accomplish this, we invest in the right people, quality training programs, and robust resources essential to expand operations and develop best practices – this is our recipe for success. Treating our customers with unparalleled hospitality is as equally important as empowering our team, which is why we genuinely care about their satisfaction and help them build healthy lives.

To learn more about SERVE Hospitality Group and career opportunities please visit our website.

Restaurants

SERVE Hospitality Group

SERVE Hospitality Group's headquarters in Novi, MI, United States

Salem P. Najjar

SERVE Hospitality Group

Org chart

Teams

Operations Management

Finance and Accounting

Leadership Team

Offices

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