Service NSW
Nicola McDougall is an accomplished Senior Content Designer at Service NSW since June 2020, with extensive experience in digital marketing and customer experience improvement. Prior roles include Website Experience Lead at Australian Red Cross Lifeblood, where enhancements to the Lifeblood websites were prioritized, and management of donor recruitment and retention through digital channels. Nicola's marketing expertise was further developed through positions at Australian Red Cross Blood Service, Shannons Limited, ABBi, and Cheltenham & Gloucester, spanning various marketing communications and project management roles. Education includes a Professional Certificate in Website Accessibility from the University of South Australia, a Certificate in Direct & Digital Marketing from ADMA IQ, and a Postgraduate Diploma in Marketing from CIM.
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Service NSW
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Service NSW is an award-winning NSW government initiative delivering improved one-stop services for government customers.