Lauren Willett

Lauren Willett is a marketing professional with extensive experience in demand generation and strategic events, currently serving as the Director of Demand Generation, Strategic Events at ServiceNow since March 2024. Prior to this role, Lauren held positions such as Senior Manager of Enterprise Marketing at Chief and Senior Marketing Manager at PerkSpot, where responsibilities included developing marketing strategies, managing budgets, and overseeing project deliverables. Lauren's career began at SmithBucklin, progressing through various marketing roles and demonstrating a strong focus on brand stewardship, team development, and effective communication. Lauren holds an MBA in Marketing from Loyola University Chicago and a Bachelor of Science in Marketing and Finance from Marquette University.