Amit Frenkel

Amit Frenkel has extensive work experience, starting as a Regional Brand Manager at Red Bull in 2008. Amit then joined McCann Worldgroup as an Account Executive, overseeing marketing campaigns and rebranding strategies for General Mills' Yoplait yogurt brand. In 2011, Amit joined Keter, where they held various roles including Global Marketing Manager, Global Category Manager, and Global Marketing Project Manager. During their time at Keter, they were responsible for managing the marketing budget, developing marketing strategies, launching products, and implementing marketing intelligence tools. In 2019, Amit joined BeyondMinds as the Director of Business Development, Europe, where they established the European headquarters and expanded business internationally. Currently, they are the Founder and CEO of Servo AI, where they focus on enhancing guest experiences in the hospitality industry using CCTV insights.

Amit Frenkel completed a Strategic Marketing Program at INSEAD in 2017. In 2013, they also attended The Wharton School for an Advanced Leadership Program. Prior to that, from 2012 to 2014, they pursued a Master of Business Administration (MBA) in Marketing at Reichman University. Amit earned a Bachelor of Science (BSc) in Industrial Engineering and Management from Ben-Gurion University of the Negev between 2005 and 2009. Additionally, in 2015, they completed an Intensive Dutch Language Course (130 hours) at the Language Institute Regina Coeli.