Tatyerra McPherson

Tatyerra McPherson is an experienced marketing and communications professional currently serving as an Advisory Board Member for Justice For Black Girls and as a Marketing Communications Specialist at Spurlock and Son Inc. Since April 2024, Tatyerra has been a Co-Founder and Board Member of Power of People Community Initiatives Inc., focusing on workforce development and economic empowerment for under-resourced communities. In a previous role as Director of Web Strategy and Email Marketing at Sesame Workshop, Tatyerra achieved a 108% increase in site visits through strategic enhancements. Prior experiences include serving as Senior Manager of Email Marketing at Education Reform Now and various roles at Rising Tide Capital. Tatyerra holds a Bachelor's degree in Public Relations from Ball State University.