Rachel Lyubovitzky

Rachel Lyubovitzky is an accomplished executive with extensive experience in technology and benefits administration. Currently serving as CEO and Chairwoman of Setuply since January 2022, Rachel has focused on streamlining client onboarding processes for B2B solution providers. Additionally, Rachel is a member of the Forbes Technology Council and holds limited partner positions at GTMfund and 2048 Ventures, which invests in innovative first-time founders. Previously, Rachel led EverythingBenefits until its acquisition by UKG and played a crucial role in product management and corporate development at Kronos and its predecessor SaaShr. With an Executive MBA from The Wharton School and dual degrees in Computer Science from Brandeis University, Rachel has demonstrated a commitment to advancing technology solutions in the workforce management space.