Sandya K Salgado

Mrs Sandya Salgado was appointed to the Board of Seylan Bank PLC on 1st December 2016 as an Independent Director.

She is a specialist in Strategic Communications and Sustainable Business Management with over thirty years of management experience in both corporate and development sectors. She was also trained at Johns Hopkins University in Baltimore USA, in Strategic Communications. She was handpicked by Ogilvy Worldwide to introduce the concept of Brand Activation to Sri Lanka and as the CEO of Ogilvy Action, she launched, led and managed this company for twelve years. As a professional marketer, Mrs Salgado has helped, build and manage iconic brands and authored ground breaking marketing strategies during her tenure in the corporate sector. During this period, she worked extensively in the Financial and Banking sectors managing both local and international banking and financial brands. She was awarded the title “Marketer of the Year” in 2001 for her unique contribution to marketing through the concept of Brand Activation and was also awarded ‘Zonta Woman of Achievement” in 2006 in recognition of her contribution to socially responsible marketing communications in the country.

Moving into the development sector, Mrs Salgado has served as the Senior Communications Specialist at the World Bank, providing advice and guidance to manage the image and reputation of the World Bank and the World Bank funded projects in Sri Lanka and Maldives. She held this position until she resigned in 2015. Mrs Salgado is the Managing Partner of her consulting company Good Karma, through which she promotes the concept of sustainable business management. Fulfilling her social obligations, she serves as a member of the board of management of the Lakshman Kadirgamar Institute for International Relations and Strategic Studies, as a board member of Lebara Foundation, council member of the University of Sri Jayewardenepura and Secretary of the International Film Producers’ Association of Sri Lanka.