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Shaies
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Rules : #1 : Never reveal what Shaies means. #2 : If you have to, make sure it's only for the culture. #3 : When in doubt, remember rule #1. Shaies is a creative label using the "New Multi-Lingual" approach to serve youth culture. Shaies is a creative ecosystem aimed at elevating the potential of youth culture and highlighting the brands that shape it. Powered by a creative agency, a clothing label, and cultural initiatives. Shaies is based in Paris and operates worldwide.