Shannon Lafferty

Director Of Ecommerce & Digital Marketing at ShedRain

Shannon Lafferty has a diverse range of work experience spanning multiple industries. Shannon began their career in 2005 as an After School Assistant at the Jewish Community Center of Kansas City. In 2006, they worked as a Photographer/Sales Associate at Portrait Innovations. From 2008 to 2009, they were a Kids' Club Attendant at 24 Hour Fitness and a School Age Teacher at La Petite Academy.

In 2009, Shannon became a Stand Manager/Supervisor at Centerplate before transitioning to a role as a Research Assistant at University College Dublin in 2011.

Upon returning to the United States, Shannon worked as a Guest Services Coordinator at the City of Overland Park's Deanna Rose Children's Farmstead, where they facilitated visitor interactions and managed troubleshooting at the main entrance.

In 2012, Shannon started their own business, shannerty, as an Owner/Photographer.

From 2012 to 2021, Shannon's experience includes a significant role at Keystone Automotive Operations, where they began as a front-end web developer and in-house graphic designer for a single eCommerce property. Shannon'sresponsibilities quickly expanded to include content strategy, social media management, email marketing, photography, videography, new hire training, and daily operations troubleshooting within the digital marketing segment.

Most recently, Shannon has joined SHED RAIN as the Director of eCommerce & Digital Marketing, demonstrating their expertise in the field and their ability to lead and strategize in a fast-paced digital environment.

Shannon Lafferty attended The University of Kansas from 2007 to 2011, where they earned a Bachelor's degree in Psychology. In December 2011, Shannon obtained a Global Awareness Program Certification from KU Global Awareness Program.

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