Yuechao Lai

Yuechao Lai is a seasoned Senior User Experience Researcher at SHEIN, a position held since November 2018. Prior to this role, Yuechao served as a Research Manager and progressed through several research-focused positions at MMR Research Worldwide from July 2014 to November 2018. Yuechao's experience also includes a tenure as a Marketing Specialist for the menswear brand HIUMAN at Le Rouge Studio and an internship in marketing at Sino-Associates Global Limited. Yuechao obtained a Bachelor of Business Administration in Event Management from Sun Yat-sen University and participated in an Exchange Program in Tourism Management at Université d'Angers in 2012.