Jack O. Martin

Jack O. Martin is the Head of Digital Product for Shell Energy Australia, where responsibilities include leading digital strategy and developing enterprise-level capabilities to enhance customer engagement through various digital channels. Prior to this role, Jack served as Head of Digital Product at Powershop Australia, overseeing the digital product roadmap aligned with strategic business goals. Jack has extensive experience in the energy sector, having worked at Origin Energy in multiple product management roles, including managing digital sales and renewable initiatives. Additional experience includes positions at Aesop, Kogan.com, Canningvale Australia Ltd, and The Walk Agency. Jack holds an MBA from RMIT University and a Digital Project Management certification from The Institute of Direct and Digital Marketing in London.