Lyba Nasir

Lyba Nasir is an accomplished digital marketing professional with experience in various roles across multiple companies. Currently serving as the Digital Marketing Manager at Shepherds Friendly since May 2023, Lyba previously worked as a Growth Marketer and Digital Marketer at PosterMyWall from September 2021 to May 2023. Additional experience includes a brief tenure as Digital Marketing Manager at CodeNinja Consulting Inc. and earlier roles in marketing at Shepherds Friendly Society, where responsibilities ranged from Marketing Executive to Marketing Assistant. Lyba holds a Master's degree in Advanced Marketing Management from Lancaster University and will complete a Mini MBA in Brand Management in July 2024. Engagement in university outreach and leadership initiatives, including founding the Pakistani Society at Manchester Metropolitan University, showcases Lyba’s commitment to community and cultural representation.