Khadija Fathima is a seasoned digital marketing professional with extensive experience in various roles. Currently serving as a Digital Media Specialist at Sherweb since March 2023, Khadija previously held the position of Digital Marketing Team Lead at Focus Softnet, where a successful product launch was achieved in eight months through collaboration with cross-functional teams. Khadija's contributions included increasing social media engagement significantly and creating effective Google Ad campaigns. Additionally, as a Digital Marketing Specialist, Khadija led social media initiatives for ERP products and organized high-impact webinars and trade shows. Earlier experience as a Content Marketing Intern at CentraHub CRM involved enhancing brand visibility on social media and developing engaging content that optimized SEO. Khadija holds a Master’s degree in Digital Marketing from Heriot-Watt University and a Bachelor of Business Administration in Marketing from IBS Hyderabad.