Cynthia B.

Cynthia B. currently serves as the Head of Product E-commerce at Shiseido Group EMEA, leading a team focused on e-commerce strategy and development across 27 countries. Prior to this role, Cynthia B. was a Senior Product & Digital Factory Manager at Bouygues Telecom, where significant advancements in eCommerce features were implemented. With a robust background in product management and an early career as a remote e-detailing specialist, Cynthia B. has excelled in defining product visions, managing cross-functional teams, and delivering tangible results in various sectors, including telecommunications and life sciences. Educational credentials include a Master’s Degree in Marketing from ESSEC Business School and a Medical Sales Representative Degree.