Sam Carter

Sam Carter is an accomplished professional in market access and health economics, currently serving as the Senior Director Market Access EMEA at Shockwave Medical since October 2025. Previously, Sam held the position of Director of Market Access at ReCor Medical from June 2022 to November 2025. Prior experience includes roles at Sobi - Swedish Orphan Biovitrum AB as Global Patient Access Director and Global Patient Access Operations Manager, and at Johnson & Johnson where responsibilities encompassed health economics and market access. Sam began a career in sales at Roche products and transitioned into recruitment management in the pharmaceutical sector with Harten Group. Academic credentials include a BSc in Biology from the University of Exeter and a Master's degree in Health Economics and Health Policy from the University of Birmingham.