JR

Jaimy van Rheden

Art Director at Shoeby

Jaimy Van Rheden has several years of experience working in the fashion industry. Jaimy started their career with an internship at Marie Claire in 2013 and later became the Creative Director at LaDress from 2015 to 2017. Jaimy also worked as a Creative & Branding specialist at EMMA restaurant | bar | patisserie from 2017 to 2018. In 2019, Jaimy embarked on a freelance career, working as a Graphic Designer and Brand Creator for Studio May, LaDress, and Harper's Bazaar NL. Jaimy also worked as an Assistant Manager at Hotel Restaurant De Bengel Eersel in 2005 and as a Website Designer & Content Creator for RUW meubelen starting in 2019. Jaimy is currently serving as an Art Director at Shoeby since March 2023.

Jaimy Van Rheden attended the Rythovius College from 2001 to 2005, where they pursued a VMBO degree in General Studies. Following this, from 2005 to 2009, Jaimy enrolled at the De Eindhovense School | SintLucas, where they completed an MBO degree in Graphic Design. Lastly, Jaimy attended the Willem de Kooning Academy Rotterdam from 2010 to 2014, where they earned a Bachelor of Design degree with a specialization in Lifestyle & Design.

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