Jeniffer Lee is a growth strategist with a proven track record in driving multi-functional initiatives across dynamic markets, including Brazil, Colombia, and Southeast Asia. They previously worked at McKinsey & Company as a Senior Business Analyst before taking on key roles at Shopee, where they led substantial growth initiatives and managed high-performing teams in multiple regions. Jeniffer earned an MBA from INSEAD and holds a Bachelor's degree in Law from Universidade de São Paulo, and has extensive experience in bridging strategy and execution to deliver significant revenue growth.
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