Yessica Angkawijaya is an experienced marketing professional currently serving as the Marketing Project Lead for ShopeeFood and ShopeePay at Shopee, a role held since August 2019. In these positions, Yessica has been responsible for planning and executing monthly marketing campaigns focused on acquisition, retention, branding, and market growth, while also analyzing performance metrics and reporting business progress. Prior to Shopee, Yessica held the position of Chief Financial Officer at Inhands, a digital agency supporting SMEs and brands, and worked as a Digital Planner at Mindshare, managing digital campaigns for various high-profile clients. Yessica began a career in finance as an Associate at Deloitte and completed an internship at PT Matahari Putra Prima Tbk., developing a performance appraisal application. Yessica holds a Bachelor of Business and a Bachelor of Computer Science with a focus on Accounting and Information Systems from Universitas Pelita Harapan.
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