Shopee is the leading e-commerce platform in Southeast Asia and Taiwan. It is a platform tailored for the region, providing customers with an easy, secure and fast online shopping experience through strong payment and logistical support. Shopee originally began as a marketplace, offering consumer-to-consumer (C2C) transactions. It has since transitioned to a hybrid business model that caters to both C2C and business-to-consumer (B2C) transactions.

Shopee aims to continually enhance its platform and become the region’s e-commerce destination of choice via ongoing product optimisation and localised user-centered strategies.

Shopee, a Sea company, was first launched in Singapore in 2015, and has since expanded its reach to Malaysia, Thailand, Taiwan, Indonesia, Vietnam and the Philippines. Sea is a leader in digital entertainment, e-commerce and digital financial services across Greater Southeast Asia. Sea's mission is to better the lives of consumers and small businesses with technology, and is listed on the NYSE under the symbol SE.

Shopee believes in the transformative power of technology, and strives to connect buyers and sellers within one community defined by three key attributes – Simple, Happy, and Together.

Shopee is consistently ranked the top app in the Shopping category in Southeast Asia in terms of monthly active users, total time in app. In Brazil, Shopee ranked first in the Shopping category by downloads and total time spent in app, and second by average monthly active users, in 2021. Shopee was also the most downloaded app globally in the Shopping category in 2021*. Shopee was also the top e-commerce brand in YouGov’s “Best Global Brands 2021” and ranked sixth overall.

E-Commerce

Shopping

Internet

Shopee

Forrest Li

Elizabeth Vargas

Monica Vionna E.

David Chen

Junjie Zhou

Erin Tagudin

Alex Tan

Terence Pang

The Leadership Team at Shopee comprises key executives responsible for shaping the strategic direction and operational excellence of the e-commerce platform. They focus on optimizing product offerings, enhancing user experiences, and driving growth across C2C and B2C markets in Southeast Asia and Taiwan. By leveraging technology and fostering collaboration, the Leadership Team ensures Shopee remains a top choice for online shopping while aligning with Sea's mission to improve lives through digital innovation.

Leadership Team

Product Management and Development Team

Data and Analytics Team

Sales and Marketing Team

Leadership Team

About

Team members

Other teams at Shopee

Product Management and Development Team

Data and Analytics Team

Sales and Marketing Team