Irina Adriana B.

Irina Adriana B. is a seasoned marketing professional with extensive experience in product and revenue marketing, particularly within the financial services sector. Currently serving as the Head of Revenue Marketing at Shopify since July 2019, Irina oversees integrated marketing teams and leads product packaging initiatives for mid-market to enterprise solutions. Previous positions include leadership roles at Wave HQ and Intelex Technologies, where Irina successfully managed product marketing teams and contributed to significant company acquisitions. Irina began a career in marketing as a specialist and strategist, developing expertise in social media and content strategies along the way. Irina holds a Bachelor of Arts degree from the University of Waterloo.