Alderd Froolik is a seasoned professional in marketing and business development, currently serving as the owner of PeponiXL, focusing on testing AI-driven marketing automation web stores since October 2023. With extensive experience as a Marketing Automation Specialist at Quest Sales & Marketing Automations BV and as a consultant at Alderd Froolik Business Development, Alderd has developed strategic marketing automations aimed at enhancing revenue and customer engagement across social media channels. In addition to roles at AlphenDigitaal and SyMalZo Ventures Holding BV, Alderd has contributed as a marketing manager at XT Motorsport and held previous directorships at EqpmntRentals and FlyBySpace. Academically, Alderd is pursuing a Doctor of Business Administration in Marketing at LIGS University, supplementing a diverse educational background in business administration and electrical engineering.