SiaXperience
Marina T. is an experienced CRM Project Manager currently at SiaXperience since June 2022. Previously, Marina held various roles at Expedia Group from April 2014 to February 2022, including Marketing Manager for HomeAway France and Global Database Marketing Team Lead, where responsibilities included multi-channel campaign development, partnership management, performance tracking, and email marketing for BtoB and BtoC sectors. Earlier experience at HomeAway as Direct Marketing Manager involved management of acquisition and retention campaigns and community management for Southern European brands. Marina's career began as a Property Manager at Nuova Immobiliare San Grato in 2008. Marina holds a Bachelor's Degree in Marketing, Corporate Communication, and International Markets from Università degli Studi di Milano-Bicocca, complemented by studies at Université Paris-Est Créteil and a High School Scientific Diploma.
SiaXperience
SiaXperience brings together design, creativity and customer experience under a single brand. SiaXperience's ambition is to develop connectivity between brands and consumers, with a powerful analytical stance at the service of best practices in creativity and design. The offer is structured around three service lines: Digital Marketing, Collaborative Design and Growth Strategy. SiaXperience operates in all sectors, and in particular with major players in American Tech, European Utilities and global players in the lifestyle and cosmetics industries.