Beatriz Candido Di Paolo is a digital communication specialist at Siemens Energy since August 2024, with a strong background in marketing and communication. Prior roles include a pleno marketing analyst and marketing analyst at mywork from January 2020 to July 2024, where responsibilities encompassed organic traffic strategies, SEO-focused content creation, webinar development, email marketing campaigns, social media management, and UX writing. Beatriz also gained experience as a marketing intern at Belliz Company and Artsana Group. Academic qualifications include a Bachelor's degree in Advertising from ESPM Escola Superior de Propaganda e Marketing and ongoing Master's studies in Business Administration at FGV EAESP.
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