Louise White

Louise White is an accomplished marketing and strategy professional with extensive experience in various leadership roles. Currently serving as Chief Strategy Officer and Non-Executive Director at Sift since November 2023, Louise previously held the position of Chief Marketing Officer at Donor Tribe from 2019 to July 2024, and at White Knight Media Ltd from January 2017 to July 2024, focusing on digital transformation and sustainable revenue growth. Earlier experience includes serving as Associate Director at Briefing Media Ltd from February 2012 to December 2016, where responsibilities encompassed marketing integration and revenue growth, and as Group Marketing Director at Incisive Media from May 2003 to February 2012, managing a large international team to boost various revenue streams. Additional roles at Risk Waters Group and Pearson, along with a degree in Politics and Economics from the University of Leeds, further underscore Louise White's expertise in marketing and strategy within the media sector.