Newby Groves

Newby Groves serves as the Managing Director for the UK & Ireland at Sigma, a leading multinational food company, since October 2021, where responsibilities include creating and leading a multifunctional food operation. Prior to this role, Newby Groves worked as a Management Consultant from February 2019 to October 2021, advising businesses across various sectors. Previous experience includes serving as Director at COREBRAND DESIGN LTD, Head of Global Marketing Innovation at Quorn Foods, and Category Strategy Project Leader at The HEINEKEN Company, among others. Newby Groves has consistently contributed to significant business growth and strategic development throughout a diverse career in the food and marketing sectors, leveraging expertise in marketing, innovation, and category development across numerous well-known brands. Education includes attendance at the University of the West of England and the Chartered Institute of Marketing.