Abby Spatz is a seasoned marketing executive with extensive experience in brand and integrated marketing strategy across various industries. Currently serving as Vice President of Marketing at Signet Jewelers, Abby leads the marketing strategy and activation for the Jared brand, overseeing multiple channels including eCommerce, CRM, and analytics. Previous roles include Executive Vice President at BCW Global and Chief Marketing Officer at ScaleUp Brand Marketing, where Abby was instrumental in driving brand growth and consumer engagement on a global scale. Lesser-known achievements include overseeing integrated marketing for Chanel at MEC and crafting award-winning campaigns during a tenure at Hilton Hotels. Abby holds a BA in English, Sociology, and Marketing, along with an MBA in Marketing and Management from Emory University.
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