Michael Bachmaier

Head Of Global Digital Business at Silhouette Group

Michael Bachmaier has a diverse work experience spanning various roles and industries. Michael is currently the Head of Global Digital Business at Silhouette International. Prior to this, they worked as a Head of Global Brand Management at pewag group from 2019 to 2021. Before that, they held multiple positions at BMW Group including Head of Marketing Communication, Media & Advertising Strategist, and Sales & Business Development. Michael also has experience working as a Selbstständig at Bach|Berg Mittelstandsberatung. Michael started their career in 2011 in Handelsmarketing at BMW Group. Overall, Michael has a strong background in marketing, communication, brand management, and business development.

Michael Bachmaier's education history includes:

- In 2009 to 2012, they attended Hochschule Macromedia | Macromedia University of Applied Sciences, where they earned a Bachelor of Arts (B.A.) degree in Mediamanagement (Brandmanagement & Advertising).

- In 2012, they briefly studied at the University of Ljubljana, Faculty of Economics, focusing on Sustainability Leadership and Inspiration Academy.

- From 2014 to 2018, they pursued a Master of Business Administration (MBA) degree in International Management at FOM University of Applied Sciences for Economics and Management.

- In 2015, they attended the International College of Management Sydney (ICMS) for a short period, specializing in International Strategy and Sales Management.

- In 2023, they completed a program at Harvard Business School Online.

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