Catherine Merritt

Catherine Merritt is a seasoned marketing professional and entrepreneur, currently serving as CEO and Founder of Spool Marketing and Communications since September 2018, where a people-first philosophy and innovative approach have driven significant growth. In addition to this role, Catherine is a Limited Partner at Portfolia, Supply Change Capital, and Silicon Road, and a member of Chief, a network dedicated to empowering senior women leaders. Previous positions include consultative roles at Be Curious Partners and Merritt Group Consulting, as well as co-founding Finnbin, a company focused on baby safety and essentials. Catherine's earlier career highlights include serving as Senior Vice President at MSLGROUP, leading notable consumer accounts, and founding MUMZY, a crowdfunding platform for moms, which was acquired within two years. Catherine holds a BA in English with a focus on Creative Writing from Skidmore College.