Owen Badham

Owen Badham has a diverse work experience spanning over a decade. Owen started their career as a Business Development Manager at BBC Magazines Bristol in 2009. Owen then joined Meltwater as a Senior Account Manager, where they successfully managed a team of Account Managers and integrated a new product line. Owen later became a Key Account Manager at Meltwater, where they pioneered the internal Key Account structure and managed a portfolio of high-value clients. Owen then transitioned to the role of Senior Key Account Manager at Meltwater, where they designed Enterprise solutions and negotiated partnerships with external suppliers. In 2017, they became the Product Marketing Manager EMEA at Meltwater, leading the product marketing efforts for the EMEA region and delivering sales enablement materials.

In 2018, Owen joined Polecat Intelligence™ as the Director of Field Marketing, where they managed lead generation and field marketing campaigns, marketing automation, vertical marketing strategy, content management, and omni-channel campaign delivery. Owen also mentored the sales team, managed the company's website and CMS, and oversaw social channel management. Additionally, Owen led partner channel marketing and developed data-driven strategies using customer engagement analytics. Owen also played a key role in the website relaunch and rebranding projects. Owen continued their journey at Polecat Intelligence™ as the Director of Product Marketing, where they developed go-to-market strategies, collaborated with product, sales, and marketing teams, and led the development and delivery of positioning, messaging, and product collateral. Owen also managed sales enablement materials, conducted client research, and executed marketing campaigns using Intercom and email automation. Owen's work experience also includes their current role as a Senior Product Marketing Manager at Similarweb, where they are responsible for product marketing efforts.

Owen Badham completed their Bachelor of Science (B.Sc.) degree in International Business Management with French at the University of Wales, Cardiff, from 2003 to 2007. Additionally, from 2005 to 2006, they studied Etudes d'Affaires at Université Panthéon Assas (Paris II).