Yasar Atabay is a skilled professional with extensive experience in management and consulting. At Simon-Kucher, Yasar holds the position of Senior Manager, leveraging previous roles as Manager and Senior Consultant. Yasar co-founded Brandiyo, contributing to the firm's strategic direction. Earlier in the career, Yasar gained valuable insights as a Marketing Intern at MSD and as a Business Analytics Intern at eBrandValue. An educational background includes a Bachelor of Arts in Business Administration and Management from Boğaziçi University.