Olivia Palmer

Olivia Palmer, MBA, has a comprehensive work experience spanning various marketing roles. Their most recent position is as a Senior Lifecycle Marketing Manager at SimplePractice, where they led the company's transition from ad-hoc communications to programmatic journeys. Olivia also developed and executed A/B testing plans to improve email performance and analyzed email drip and nurture campaigns.

Prior to SimplePractice, Olivia worked as a Community Marketing Manager at Cypress.io, where they contributed to building and executing the annual marketing program plan. Olivia also gained experience in community marketing as a Community Marketing Manager at SolarWinds, where they developed user stories, conducted audience segmentation, and reported on program performance.

Before their roles in community marketing, Olivia held the position of Lifecycle Marketing Manager at Netspend, where they contributed to the company's marketing efforts. Olivia also worked as a Marketing Consultant at Aqua-Tots Swim Schools and held various roles at Rivel, Inc., including Marketing Manager, Intelligence Council, and Research Analyst.

Olivia's work experience extends beyond marketing, as they also served as a Financial Aid Administrator and Public Relations Intern at Albertus Magnus College. Olivia gained valuable skills in financial aid administration and public relations during their time there. Additionally, Olivia worked as a Marketing Manager at Aqua-Tots Swim Schools, where they honed their marketing expertise.

Overall, Olivia Palmer, MBA, has a diverse background in marketing roles, showcasing their strategic thinking, analytical skills, and ability to drive results.

Olivia Palmer, MBA, completed their Master of Business Administration (MBA) in Leadership at Albertus Magnus College from 2013 to 2014. Prior to that, they earned a Bachelor's degree in Marketing Management from the same institution between 2011 and 2013. Olivia also attended Austin Community College from 2008 to 2011, where they studied Business Administration and Management.