Marissa Memmott is a seasoned marketing professional with extensive experience in lifecycle marketing and automation, currently serving as Group Manager of Lifecycle Marketing Operations at SoFi since July 2021. Prior to this role, Marissa held the position of Marketing Automation Manager at Bank of Hawaii, where significant achievements included a 95% year-over-year increase in communications and over 200% improvement in open and click rates. Marissa's background also encompasses roles in marketing operations and web management at ProService Hawaii, along with multiple positions at MRM // McCann, focusing on campaigns for Cisco. Marissa holds a BA in Communications: Advertising from Brigham Young University, attained in 2011.
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