Mike Elrin

Mike Elrin is an accomplished professional with extensive experience in the parking management sector, currently serving as the Managing Director UK at Simplyture since April 2023. Previously, Mike held the position of Portfolio Parking Manager at Hammerson from November 2013 to March 2023, overseeing a significant retail property portfolio valued at approximately £5.9 billion. Prior to that, Mike served as UK Commercial Manager at Secure Parking (UK), where responsibilities included establishing business operations and cultivating strategic relationships. At Meteor Parking Ltd, Mike excelled as Commercial Director, driving growth and improving operational efficiencies across various commercial activities. Early career roles included Business Manager at Meteor Parking, managing significant revenue operations, and Telemarketing Manager at National Car Rental, where Mike set up a telemarketing team and developed extensive corporate accounts. Mike holds a degree in Experimental Psychology from the University of Sussex.