Joe Verbrugge

EVP, Streaming Distribution, & Division President, Connected Vehicle at SiriusXM


Joe Verbrugge leads SiriusXM’s streaming distribution, connected vehicle business, aftermarket product development & retail sales, and has responsibility for the SiriusXM Canada business. Since joining SiriusXM (then XM) in 2004, he has had a variety of executive leadership responsibilities spanning automotive partnerships & marketing, automotive remarketing, Canadian business development and human resources/administration. Prior to joining the Company, he was a consultant with The Dealy Strategy Group LLC where, among other responsibilities, he worked with SiriusXM on satellite procurements & insurance, and business strategy. Joe is on the Board of Directors of SiriusXM Canada. He received his undergraduate degree from the University of Michigan, holds an MBA from Georgetown University and a doctorate from the University of Oxford.


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  • EVP, Streaming Distribution, & Division President, Connected Vehicle

    Current role

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