Marta Farina

Gerente De Mejora Continua at SITA

Marta Farina is a seasoned professional with extensive experience in operations management and workforce optimization across various organizations. Currently serving as Continuous Improvement Manager at Nowports since January 2023, Marta influences strategic decisions for global operations and collaborates with business departments to enhance operational excellence. Prior to Nowports, Marta held the position of Sr. Operations Manager at Fourthline, focusing on workforce management and training teams to develop capacity plans and analyze KPIs. Marta's previous roles include Global WFM Manager at Webhelp and WFM Manager at SELLBYTEL Group Spain, where responsibilities included crafting precise staffing strategies and real-time performance monitoring. Early career experience includes a governmental role at ASL Bergamo, managing administrative tasks and logistical operations. Marta holds a Laurea in Pedagogía from Università degli Studi di Perugia.

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