Jacqueline Baxter

Jacqueline Baxter is an experienced professional in content strategy and digital marketing, currently serving as the Director of Content Strategy & Content Design at Sitecore since June 2019. In this role, Jacqueline develops a global thought leadership and content strategy, focusing on creating and managing content that aligns with marketing and brand goals. Previous positions at Sitecore include Director of Experience Design & Content Strategy, Senior Digital Strategist, and Digital Strategist, where Jacqueline led initiatives to enhance customer experience and engagement through content optimization. Earlier experience includes roles in marketing and training at Hedgehog and California Pizza Kitchen, where Jacqueline was recognized for effective training and content execution. Jacqueline holds a Bachelor of Arts in Theatre from Whitman College.