Mark Dawson

Mark Dawson has a diverse work experience in digital marketing and performance management. Mark is currently working as a Performance Marketing Director at SiteMinder. Prior to this, they served as the Head of Digital Acquisition at SafetyCulture, where they focused on the growth and expansion of the iAuditor user base. Mark also held various roles at Qantas, including Senior Manager in SEM/SEO, Head of Web & App Analytics, SEM & SEO - Loyalty, and Head of Marketing at Qantas Ventures. Before Qantas, they worked at Allianz Group, Greenstone Financial Services, Hollard Financial Services, Adobe, and Downstream Marketing, where they played key roles in digital marketing, strategy, and optimization.

Mark Dawson obtained a Bachelor's degree in Economics and Arts with First Class Honors in English Literature from the University of New South Wales (UNSW) between 1997 and 2004. Prior to that, they attended Hurlstone Agricultural High School, but no specific degree or field of study is mentioned.