Mara Milgrom

Mara Milgrom is an experienced media professional with a robust background in interactive marketing, particularly within the live entertainment sector. Currently serving as Media Group Director at Situation since September 2009, Mara has held multiple roles including Director of Paid Media and Media Supervisor, focusing on developing strategic marketing plans, optimizing campaign performance using data analysis, and providing actionable insights for optimization. Prior experience includes account management and marketing at Anthony Logistics For Men, consulting at The Nielsen Company, and various internships that strengthened skills in client relations, marketing communications, and public relations. Mara holds a Bachelor of Arts in Communications from the University of Michigan.