Kobi Hoffman

Kobi Hoffman is a seasoned marketing professional with over 20 years of agency experience, currently serving as a Public Relations/Marketing Consultant since October 2011 and a Content Strategist at Sivo Insights since June 2013. Kobi has a strong background in leading marketing initiatives, notably the introduction of SweeTango apples and brand-building for Odwalla natural health products during a tenure as Senior Director at Fast Horse Inc. from 2001 to 2011. Earlier roles include Account Group Director at Weber Shandwick, where Kobi managed prominent food industry accounts and contributed to award-winning marketing programs. Kobi holds a Bachelor of Business Administration with a marketing emphasis from the University of Wisconsin-Eau Claire, obtained in 1993.