SIVO, Inc.
Rhonda Lind is a seasoned consumer insights and research professional with extensive experience in the market research field, currently serving as a Consumer Insights Consultant at Lind Consulting and a Research Consultant at SIVO Insights, Inc. since October 2020. Prior roles include Senior Project Manager at Chadwick Martin Bailey, where management of complex research engagements for clients like LinkedIn and Disney was key, and Senior Vice President at Marketing Analysts, overseeing research plans and actionable insights. Earlier experience includes senior positions at GfK Custom Research North America and GfK/Custom Research Inc., where responsibilities ranged from client relationship management to designing and executing research projects across various industries. Rhonda holds a Bachelor of Science in Marketing from Minnesota State University Moorhead.
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SIVO, Inc.
SIVO is a global insights and strategy firm specializing in understanding people and their needs and beliefs that drive behavior. We partner with world-class brands to answer key questions that fuel business growth and innovation. Our team of seasoned professionals is skilled at building rapport and trust with consumers and asking the right questions in the right way, with deep listening and empathy both in-person and online / via mobile. We combine best practices honed over years of cross-industry experience with the latest capabilities to develop strategic qualitative and quantitative research approaches specific to your unique needs. Our cross-industry expertise provides fresh strategic approaches to your business questions and challenges. Connected by the common core belief that “in the middle” is where life happens, co-founders Marilyn and Cindy seek to deeply understand that elusive emotional territory – the gray areas of life and business. This focus inspired the name SIVO which means “Gray” in Croatian. SIVO’s talented team represents a variety of experiences and specialties combined with a fearless pursuit to translate insights into action. Check our how SIVO's blog and success stories at SIVOInsights.com Industry Expertise incudes: • Technology • Food and Beverage • Natural and Organic • Healthcare • Home Goods • Retail • B2B • QSR