Wayne Haseley is an accomplished business development executive with extensive experience in market research and management. Currently serving as Vice President of Business Development at SIVO, Inc. since February 2023, Wayne also holds the position of CEO at Rapid Research, which began in June 2021. Previously, Wayne spent over two decades at The Link Group, culminating as Senior Vice President of Market Research, and held the role of Senior Market Research Director at The Coca-Cola Company from 1991 to 1997. Wayne's career also includes significant experience at Eastman Kodak as a Senior Market Research Manager. Educational qualifications include a Master of Business Administration in Marketing from the University of Rochester - Simon Business School, a Bachelor’s Degree in Computer Science from the State University of New York College at Potsdam, and an Associate’s Degree in Computer Science from Niagara County Community College.
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