Amanda Parker

Director Of Brand Development at Skip Hop

Amanda Parker is an accomplished professional in brand development and merchandising with a comprehensive background in the children's apparel sector. Currently serving as the Director of Brand Development at Skip Hop since April 2015, Amanda has effectively managed various product categories including toddler bags and mealtime products. Prior experience includes a significant role as a Merchandiser for Big Girls at The Children's Place, where Amanda was responsible for assorting seasonal lines, collaborating on financial strategies, and achieving cost savings through vendor negotiations. Previous positions include roles in styling, public relations, and sales across several notable fashion companies, complemented by an educational foundation in Fashion Merchandising Management and Apparel and Textiles from recognized institutions.

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