Vinícius Leão

Vinícius Leão has a strong background in growth marketing and performance management. Vinícius currently holds the position of Head of Growth at skydreams since February 2023. Prior to that, they worked at Vector Growth as Head of Growth from July 2022 to February 2023 and as an Advisor from January 2020 to July 2022. In 2020, they were part of the PastBook team as Growth Marketing, leading the Go to Marketing strategy for the global launch of their app and developing user acquisition and retention strategies. From 2018 to 2020, they were the Head of Growth Marketing at Noverde, where they led the marketing strategy that drove origination to over R$250M and the conceptualization and launch of B2B2C partnerships. Earlier in their career, they held positions at Wunderman Thompson, Tile, and AlmapBBDO, where they gained experience in performance management and media intelligence coordination. Overall, Vinícius has a diverse set of experiences and a proven track record of driving growth for various companies.

Vinícius Leão completed their Bachelor's degree in Marketing from Universidade Anhembi Morumbi from 2010 to 2014. Prior to that, they attended Universidade Federal de Lavras from 2009 but did not complete their Bachelor's degree in Computer and Information Sciences. In terms of additional certifications, they obtained certifications such as "DoubleClick Bid Manager Fundamentals," "Google Partners Full Advertising Stack (Display, Video, Search)," "Media Workstation," "Monitor Evolution," and "TGI Consumer Data." Moreover, they pursued further education by completing a course on "Product Led Innovation" from Stanford Continuing Studies in 2017 and obtained a Nanodegree in Intro to Programming from Udacity in 2018.