Skyss
Målfrid Vik Sønstabø has extensive experience in the field of public transportation, holding various leadership roles since 1994. Currently serving as a board member at Kollektivtrafikkforeningen and as Director at Skyss since its establishment in 2007, Målfrid is responsible for planning, purchasing, coordinating, and marketing nearly all public transport in Hordaland. Additional leadership positions include Deputy Chair of the Board at AtB AS and former Chair of the Marketing, Tariff, and Ticket Committee at Kollektivtrafikkforeningen. Previous roles at NSB involved senior analytical responsibilities related to pricing, market analysis, and strategic planning. Målfrid holds a Master’s degree in Industrial Economics from Norges teknisk-naturvitenskapelige universitet (NTNU).
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Skyss
Skyss is owned by Hordaland county authority. Skyss' purpose is to plan, purchase and market public transport services. Contracts for the operation of bus routes and the Bergen light-rail system (Bybanen) are awarded to traffic companies via tender competitions. Skyss is responsible for planning itineraries, developing ticket systems, information and marketing.