Shelby R. is an accomplished leader in the retail sector, currently serving as the Director of Retail and Senior Principal, Retail Client Partner at Slalom since August 2011. Shelby drives the Slalom Seattle Retail Practice, managing a portfolio of Fortune 500 retail clients while delivering strategic solutions and thought leadership. With prior roles including Principal in Customer Strategy and Retail, Business Solution Architect, and Consultant within Customer Engagement, Shelby has extensive expertise in customer experience transformations, digital strategy, and marketing technology. Prior experience includes positions at Maveron LLC and Innovyx, complemented by a BA in Business with a focus on Marketing and Finance from the UW Foster School of Business.